Audi Malaysia Launches All-New 2019 A6, RM 589,900

Despite having a relatively small market share, Audi Malaysia has been committed to rejuvenating their aging product range. With the launch of the all-new A6, this rounds out their local line-up, from SUVs to sedans. The A6 is being offered here in a singular 3.0 TFSI quattro S Tronic variant, which goes for RM 589,900. The long name is easily decipherable: a turbocharged 3.0-litre V6 engine pushing 340 hp and 500 Nm of torque, a seven-speed dual-clutch type automatic, and the ever important quattro all-wheel drive system.

Perhaps the only metric that has remained is the boot space, at 530 litres. Everything else in the car has been improved or outright evolved for this all-new product, even down to the engine which now features a mild-hybrid system that uses a belt-driven alternator starter motor in tandem with a lithium ion battery. Coasting can be done at speeds between 55 km/h and 160 km/h.

Beyond the mechanicals of the car - the all-new platform that's touted as being more comfortable and more dynamic - the main focus of this all-new A6 is the features. Audi Malaysia understands the Malaysian consumer is hungry for a healthy options list, and the heavily updated MMI touch response operating system offers intuitive operation and extensive personalisation for the onboard entertainment unit.

Standard for Malaysia is the MMI navigation plus, which means local buyers also get the Audi virtual cockpit with its 12.3-inch display, as well as self-learning functionality for navigation and some form of natural language control with the ability to process questions and commands. Haptic and acoustic feedback during operation of the onboard systems lets users know when they've selected an option; personalization for user profiles can vary with up to 400 parameters with storage for up to seven drivers.

Adaptive dampers come as standard, as do HD Matrix LED headlights, as well as dynamic indicators. Interior ambient lighting helps to set the interior ablaze with a variety of colours, with a choice of 30 different hues. Rear wheel steering helps the driver in both tight spots and at speed, an aid in both agility and stability in equal measures. A panoramic glass sunroof makes for an exceptionally airy cabin - a contrast to the aluminium and steel construction.

The all-new Audi A6 is fully imported from Germany. The real question is what the A6 will be pit against, for in this singular specification its only real rival would be the Mercedes-AMG E43 sedan, which is priced a fair bit more. Arguably, Audi Malaysia has found a niche with a relatively competitive product, and it will be interesting to see how buyers react to the return of the four rings.

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